Exactly 2 years ago, I asked my visitors this question: ‘How many affiliate secrets there are out there?’ and got — NO response. I guess I was just talking to myself and even if there was ‘takers’, the matter at hand stir no interest.
You can read it here — Affiliate Marketing Secrets…
And there’s an interesting lesson I learned today, from Seth Godin.
Have you read his book Purple Cow?
I thought of getting my hands on this book but my ‘ego’ stand in my way so I end up ‘persuading’ my Self that I had enough of Seth, and I already everything there is about his marketing strategy.
Ego has a funny way in money-making effort. It can keep you on the ‘right’ track, and persist OR it can lead you straight into blind alley! I guess I fall into the latter. Nah! I believe I fall into the latter.
Why?
My ‘ego’ in that context is translated into ‘ceasing to adopt continuous learning.’ And continue to learn is imperative to my growth. One expert I listened to is fond of saying, “In business, you either grow or sorrow — there’s no in between.”
Right…it makes sense now.
But guess what?
Today is my ‘lucky’ day because I stumble upon a Google Video through someone’s blog, and there was Seth; spilling his wisdom to some Google staff. I can’t make up what event that was but the 48 minutes presentation was captivating.
I am pretty sure his ‘fee’ was too 
In that presentation he talked about one of his journey to France with his family.
And The Purple Cow Story Starts
It was during that journey the idea dawned to him.
But there was no cows in purple to begin with…
There was silence which make him wonder the cause of it apart from long journey and a delayed flight since his ‘boys’ were there also. It’s not like them to keep mum.
He looked into the rear mirror…
He saw his family gaze was transfixed to some cows. And they were quiet for about — wait — 5 minutes! And in Seth words, “the ruckus start again ” right after that.
That small event caused him to think: What if the Cow was Purple? What if his wife asked him to pull over to snap some pics? What if the children asked to get down to touch the cow to see that the color was real?
And here’s the best part
If that really happen, they will go back home or maybe they will immediately call someone back home to tell them what they saw — they will tell folks back home the cow with purple color story!
And that’s the whole point of this concept (as far as my understanding is concern) — marketer got to have some qualities worth talked about — NOT just any quality; worth-talked-about-quality.
Which Brings Me Back to My Post Back Then
I see no such quality for the post…
I did not SOLVE compelling problems affiliate marketers have…
I just post for the sake of POSTING! Yucks!
But I know better now, and I make sure I improve 
I wonder what worth talking about TODAY?
